Est. South Florida · Aesthetics only
Most agencies buy the media and ask you for the creative. We do both — we film the ads in your treatment room, then rebuild everything after the click: the page, the offer, the follow-up, the tracking. What gets filmed next month is decided by this month's cost per lead, not by a content calendar.
The full system — media, creative, pages, tracking — at a price that only exists because I need the case studies more than I need the margin. 3 of 3 spots still open.
Everything below, for 90 days, with no setup fee. After 90 days you move to standard pricing or you walk — there is no lock-in either way.
$1,200/monthYou already have attention. Somebody clicked, somebody filled a form, somebody called. Then the trail goes cold — and because nothing is tracked end to end, nobody in the building can say which ad actually produced a patient.
That's not a traffic problem. It's a plumbing problem, and it's the cheapest thing in your business to fix.
Score your own funnel →A generic site page, five form fields, no offer, no urgency. Traffic arrives warm and leaves cold.
The lead is comparing three clinics in one sitting. First credible reply wins; a next-day callback loses.
One missed call and the lead is written off — after you already paid for it.
No pixel discipline, no UTMs, no CRM routing. Budget gets moved on gut feel instead of evidence.
Drag to your clinic's real reply time. Most owners guess one column too optimistic.
Curve stylised from published lead-response research (incl. the MIT / InsideSales.com response-time studies); exact rates vary by market and channel.
Generalist agencies run one campaign for "med spa." We build the angle around the treatment — because the woman researching lip filler and the woman researching CoolSculpting are not the same buyer, and they never were.
The entry treatment. Lowest price objection, highest repeat rate — which makes it the cheapest way to buy a patient you will keep for years.
Score your funnel for this treatment →Hover or tap a marker to change the read-out
Eight questions, two minutes, no email required. The same four categories the paid audit scores — run on yourself, on the spot.
Answer for how your clinic actually runs today — not how it's supposed to run. Nobody sees your answers but you.
Your score travels with the booking link, so the call starts from your numbers — not from zero.
The quiz above is the two-minute version. The real one is fifteen minutes on a call and a three-page PDF in your inbox within 24 hours — yours to keep whether or not you hire me.
Pulled from the Meta Ad Library — I can see them whether or not you show me the account — and marked up frame by frame.
Walked end to end the way a patient walks it, on a phone, counting every place the decision gets harder.
Not “improve your creative.” The actual change, and the projected effect on your cost per lead with the numbers written out so you can check my work.
Most agencies buy the media and ask you for the creative — which is how a spa with no in-house videographer ends up running the same three stock clips for a year. We do both halves, and the creative brief is written off live cost-per-lead data rather than a content calendar.
Meta, Google, TikTok and YouTube, run against qualified leads rather than reach. Budget follows evidence, and we say so out loud in every review.
We produce the ads, not just run them. 8 short-form videos and 6 statics a month, filmed in your treatment room with your injector, directed off last month's click data.
Fast, mobile-first, built around a single decision. One offer, one action, no navigation to wander off into.
Pixels, UTMs, conversion events, CRM routing and an ROI dashboard — so the question "which ad produced this patient" has an actual answer.
Automated sequences that reach a new lead in minutes and keep working until they book or opt out. This is where most of the recovered revenue lives.
South Florida market positioning, offer design, campaign planning and performance reviews that decide what gets scaled next.
We pull apart your ads, pages, offers, lead flow and tracking, then show you the leaks with numbers attached.
Funnel, landing pages, tracking layer and follow-up automations — built or rebuilt before a dollar of new spend goes out.
Campaigns go live on creative we filmed and cut, then get optimised against conversion data rather than opinions.
Qualified leads, booked consults and ROI get tracked weekly. Budget moves toward whatever is provably working.
We turn down work outside South Florida. Knowing which neighbourhoods carry which price tolerance is not a detail — it's most of the job.
Miami · Coral Gables · Aventura · Doral · Brickell
Fort Lauderdale · Weston · Plantation · Coral Springs
West Palm · Boca Raton · Delray · Jupiter
Three founding spots. Then the roster is closed until they finish.
Anyone quoting you a retainer before seeing your numbers is guessing, so these are shapes rather than prices — the figure comes with the audit. The one exception is the founding rate above, which is fixed at $1,200 precisely because it is not tailored to you.
Newer or single-location clinics building a first reliable lead flow.
Custom proposal after auditEstablished clinics ready to scale ads, funnels and booked consults.
Custom proposal after auditHigh-volume or multi-location groups wanting the complete system.
Custom proposal after auditMost of what follows exists because somebody got burned by an agency that left it vague. You get all of it before you sign, not after.
Think a lead shouldn't have counted? Flag it within 72 hours and it goes through a defined review against the six conditions above. A written answer either way.
If campaigns are paused seven consecutive days or longer — hurricane, evacuation, a closed clinic — the fee pro-rates daily for every paused day. This is South Florida; it will come up.
Ad accounts, pixels, CRM, landing pages, phone numbers, and every creative file we shot for you — all owned by the clinic. If we part ways, nothing leaves with us.
Ad spend goes straight to Meta and Google from your own accounts. It never passes through us and is never bundled into a PDC Media fee.
Lead and patient data is treated like medical data. Systems stay in your name, access is scoped, and we sign a BAA where one applies.
The founding engagement runs 90 days because that is how long the data takes to mean anything. After that it is month to month.
Yes — that's half the engagement. Two ways to run it. In the direct lane your own injector films in your treatment room on a phone, to a shot list we write; we direct, edit, caption and cut the hook variants. It converts better in aesthetics, because a real face beats production value here, and it costs you less. In the studio lane vetted South Florida UGC creators produce it instead — for spas whose staff won't go on camera. Either way the brief comes off last month's click data, not a content calendar.
Brand films, commercials, anything needing a crew and a studio. Your organic social calendar — we make ads, we don't run your Instagram. Long-form content: blogs, whitepapers, press releases. And brand identity work — logos, brand books, naming. If one of those is what you actually need, I'll say so on the audit call and point you at someone who does it properly.
There's no performance guarantee, and I'd rather say that on the page than in month two. I don't have your baseline data yet, so any lead number I quoted you today would be invented. What I commit to instead is dated: campaigns live by day 10, first qualified leads by day 14, a written report at day 30 measured against the baseline we record on day one. In exchange for the rate I ask for full case study rights with your spa named and the real numbers, a video testimonial at day 75, and three warm introductions. That is the whole trade — you are buying the work at cost and paying the difference in proof.
Yes, in every engagement — one page on Starter, multiple on Growth, unlimited on Premier. They're built per treatment, because one page for "med spa" converts like a brochure.
No. Spend goes directly to Meta, Google, TikTok or YouTube from accounts you own and keep. Our management fee is separate and you retain full visibility of every dollar.
As if it were medical data, because some of it is. Lead information lives in systems you own, access is scoped to the engagement, we sign a BAA where one applies, and nothing about an identifiable patient is ever used in marketing without written consent.
Tracking and follow-up fixes often move numbers within the first few weeks, because they recover leads you are already paying for. Scaling decisions need enough conversion data to be trustworthy — realistically 30 to 60 days.
No. Miami-Dade, Broward and Palm Beach only. We would rather be genuinely sharp in three counties than passable everywhere.
Because there aren't any yet. PDC Media is taking its first three clients right now. Every agency site you have looked at this week showed you numbers; most of them belong to somebody else, or to nobody. We would rather show you the method and let you judge it than borrow a result we did not produce — which is exactly why the founding terms are what they are.
Fifteen minutes on a call, then a three-page PDF within 24 hours. It contains your live ads pulled from the Meta Ad Library and annotated, a read on your landing page and booking flow, three specific fixes with the arithmetic shown, and what I think each one does to your cost per lead. You keep it whether or not you hire me, and you can hand it to another agency if you'd rather. If the honest answer is that you don't need an agency yet, the PDF says that.
Fifteen minutes on a call, then a written funnel audit in your inbox inside 24 hours: what's working, what's leaking, and the three fixes I'd make first. You keep it whether or not you hire me.
Get your free funnel audit No deck · no pitch · the PDF is yours either way Not ready to talk? Score your own funnel first →